A person who has ADHD or who is autistic, dyslexic, or dyspraxic (among other neurological differences) is considered ‘neurodivergent’. The way in which they interact with the world differs from those who are considered ‘neurotypical’, and as such, simple everyday actions like scrolling through a website can come with their own unique set of challenges.

Equally, this different way of thinking can unlock fresh, creative design avenues that would otherwise have remained untapped.

The risk is, if you’re not designing to lessen or eradicate this problem, then you become part of it.

When something as simple as choosing a calmer colour palett make such a huge impact on a user’s experience, can we really afford not to? The question to ask is: is your design exclusive or elitist?

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